Kiesproduct was established in 2017 in the Netherlands as one of the first CSSs to be part of Google’s CSS Partner Program. Kiesproduct was already a shopping portal since 2013-2014, so before the creation of this programme.
It was created by two high-school friends who “were just intrigued by online marketing”. In 2015 they decided to go international. In order to do this, they chose the name Shoparize. This way, they started in the German, Austrian and Swiss markets. A couple of years later, when the whole market was disrupted because of the introduction of the Google CSS programme, they added CSS to their business.
Today Shoparize/Kiesproduct is active in the 21 countries of the EEA and it is one of the oldest and most experienced players in the CSS field, helping more than 5,000 merchants to participate in all different European markets, to maximize their Shopping ads potential and to improve their business results.